This programme which is open to all Malaysian college and university students aims to inspire undergraduates to read books that connect them to the values of humanity, peace and harmony in society, besides exploring their musical skills. In addition, this project prepares a platform for aspiring young singers, musicians and composers to exhibit their talent in an international arena. In composing songs based on the book entitled Splitting the Arrow, it is hoped that students understand and appreciate the importance of human values such as kindness, compassion and empathy. This programme also helps students to know the Corporate Social Responsility (CSR) undertaken by entrepreneurs so that they themselves practice these human values and exercise CSR when they become employees and corporate leaders.